.site-header { position: static; } .site-header__inner { flex-wrap: wrap; } .site-header__nav { order: 3; width: 100%; padding-bottom: var(--s-4); } .index-menu { display: block; width: 100%; } .index-menu__button, .mobile-menu { display: none; } .index-menu__panel[hidden] { position: static; width: 100%; margin: 0; box-shadow: none; } @layer no-js { .index-menu__panel[hidden] { display: block !important; } }

Week 01 · Unlocked Mon 21 Sept

The plan: your BFCM 2026 calendar and goals

Ten weeks out is exactly the right time to set targets, lock dates, and decide what you will not do this year.

Chapter 1000 · 3 min read

Cohort Order

Use last year's cohort retention to decide which plan this year's BFCM offer is built on.